Sky Wellness CBD sleep gummies has been recognized as a winner of the 2023 Product of the Year USA Awards, determined through a national study of 40,000 American shoppers in partnership with Kantar, a global leader in consumer research. Product of the Year is the largest consumer-voted awards program centered around product innovation, and Sky Wellness CBD sleep gummies were awarded the highly acclaimed honor of the best product within the CBD category.
“It is an honor to be endorsed by Product of the Year as a 2023 winner for our CBD sleep gummies,” said Thom Brodeur, CEO of Sky Wellness. “This is our second consecutive Product of the Year win, and our team is proud. As consumer purchase habits continue to fluctuate, it’s important for brands to stand out among other competitors within the space. We’re looking forward to having the opportunity to utilize the distinctive Product of the Year red seal within our upcoming marketing and sales efforts this year to not only attract new customers to purchase Sky Wellness CBD sleep gummies but further build credibility with our existing consumers as an innovative product in the CBD industry.”
A globally established seal of approval, the Product of the Year emblem was developed over 30 years ago and has been a trusted CPG pillar in the U.S. for nearly 15 years. The early mission was simple: help consumers cut through the noise on their grocery shelves and highlight the best new products when it comes to things that matter, such as thoughtful design, quality and innovation. As the world evolves on a daily basis, consumers are continuously in search of products that are smarter, more efficient and easier to use. The Product of the Year red seal is a distinctive mark that allows shoppers to quickly identify the top trendsetting products on the market, voted on by 40,000 fellow consumers, while also serving as a valuable marketing tool for brands to build consumer awareness, especially among competitors within their respective spaces.
“Product of the Year is more valuable now than ever. The level of access consumers has to products today is unprecedented — far beyond retail aisles, they have DTC options, grocery delivery in the palm of their hands and they can watch their favorite influencer review items they’re considering purchasing in real-time,” said Mike Nolan, global CEO of Product of the Year Management. “Product of the Year is an established and increasingly relevant resource for CPG companies, helping their products stand out, and be understood and trusted by their customers. Entirely new 2023 categories of Product of the Year award winners further demonstrate the ever-evolving trends we are seeing in the U.S. market. As a company, we’re thrilled to be at the forefront of recognizing these products for top-performing function, design, packaging or ingredients.”
The full list of 36 winners of the 2023 Product of the Year Awards was revealed at the annual Product of the Year Awards Show on Feb. 16 at the Current, Pier 59 in New York City. The celebration kicked off with a red carpet, followed by a night full of entertainment with Rachel Dratch and Alex Moffat hosting the award show.
