Kiva Confections has partnered with iconic burger chain Fatburger to release a limited edition cannabis-infused ketchup for this 4/20 holiday. This first-of-its-kind Cannabis Ketchup will be available for a limited time only beginning April 6 at participating Artist Tree and Sweet Flower Los Angeles, Calif., locations.
The partnership between the two nationally recognized brands supports the increased interest around cannabis as it continues to be integrated into consumers’ daily lifestyles. Currently, recreational cannabis sales continue to grow in over 20 states across the U.S., and the number of cannabis users in the country is predicted to reach nearly 71 million by 2030.
“As the market leader in cannabis edibles, we’re thrilled to continue pioneering innovative, yet everyday products that pave the way for cannabis normalization,” said Kristi Palmer, co-founder of Kiva Confections. “We can’t think of a better partner for this than our favorite West Coast burger chain. Though the partnership may seem unconventional, Fatburger and Kiva are both California-founded and beloved institutions. What better way for cannabis fans to celebrate 4/20 than with a delicious, elevated munchies meal — and for the cannacurious to take their first dip into cannabis one fry at a time.”
Kiva x Fatburger Ketchup will feature 10 milligrams of THC per packet.
“Every year, we look to bring our own special flavor to the 4/20 holiday,” said Taylor Fischer, vice president of marketing for Fatburger. “Kiva was the perfect fit from a collaboration standpoint as they not only have an incredibly strong California fan base like Fatburger, but the quality of their edibles is unmatched in the cannabis space, similar to how we are viewed in the burger industry. Our special sauce will be sure to take the munchie game to a higher level.”
Kiva x Fatburger Infused Ketchup will be retailing at $5 while supplies last. More information about the partnership and offering is available on the companies’ websites.
Founded in 2010, Kiva is known for its award-winning chocolate bars, Camino gummies, Petra mints, Terra bites and Lost Farm chews and gummies. The company’s products are available in thousands of dispensaries throughout California, Arizona, Nevada, Missouri, Michigan, Illinois, Ohio, Oklahoma, Massachusetts and Hawaii.
