GramCo has announced its new Wake & Bake Coffee. GramCo’s Wake & Bake coffee blends premium Colombian coffee with delta-8 water-soluble powder grown and produced in Florida. Consumers can have the best of both worlds in a high-quality coffee and cannabis beverage experience.
“Consumer interest in Wake & Bake is the nexus of America’s two favorite morning routines,” said David Hasenauer, CEO of GramCo. “Our expertise and ecosystem of high-quality agricultural producers have created an exquisite coffee and cannabis experience garnering overwhelmingly positive market feedback among all consumer groups. We are pleased to introduce Wake & Bake coffee to a national audience and to roll out more products that connect cannabis and cuisine.”
GramCo’s Wake & Bake coffee comes from Huila, a mountainous region in southwest Colombia. In 2013, coffee from Huila received the Denomination of Origin status for its unique, location-specific characteristics, the same status awarded to champagne, prosciutto and balsamic vinegar made in specific areas of Europe. Huila coffee is known for its profile, acidity, medium body, notes and caramel aroma. The coffee is roasted, ground into brew-ready coffee, blended with Delta-8 water-soluble powder, bagged, then sold to customers, retailers, and distributors throughout the U.S.
Felipe Robayo serves as the director of Latin America operations for Green Point Research, the hemp provider for the GramCo brand. Robayo’s reputation as an influential collaborator, creator of standards of production and clarity of terroir in a cup profile makes him a great lead to source and test the coffee for the new product. His previous work includes stints at Kraft General Foods, a top-five coffee roaster, and as the commercial manager of the Columbia Coffee Federation, an association of producers that exports 24% of the total coffee produced in Colombia.
“Colombia’s optimal environment for growing superior coffee year-round allows GramCo to source fresh coffee with great aroma and taste for its popular new product offering,” said Robayo. “GramCo’s attention to quality in its cannabis products and the uniqueness of the new infused product make the new Wake & Bake coffee an attention-grabbing and inspiring offering. After several months of product development, due diligence and test market assessments, we believe our Wake & Bake coffee is the best infused coffee product on the market”
Wake & Bake coffee has 20 milligrams of delta-8 per eight-ounce cup of coffee to help consumers kick off the day with motivation. The product is sold online in individual four-ounce or eight-ounce packages with six-count retail packages available. A combo package with a four-ounce coffee and a Wake & Bake coffee mug is also available. The hemp-derived delta-8 THC water-soluble powder in the product is produced in Florida and is now available as a new delta-8 quick mix product.
GramCo is a premium cannabis brand creating elevated consumer experiences through its delta-8 products. The company offers a variety of inhalable and edible products that begin with high-quality hemp produced by the parent company, Green Point. GramCo products are sold directly to adult consumers through its website and in many retail locations in states that allow the sale of delta-8 products.
