CbdMD first partnered with GNC in August 2020, and included a roll-out of three topical SKUs at under 100 retail stores nationwide. Due to consumer receptivity and overall purchasing performance, cbdMD is adding an additional 11 SKUs, available online and at over 840 retail stores across the country.
The expansion of product offerings includes a variety of ingestibles: functional CBD gummies, sleep aids, softgels and tinctures. Topical products will continue to be available for purchase both online and in-store. Along with the product and store expansion, cbdMD acquires a more visible footprint at both online and retail store locations, positioning products alongside other daily health and wellness options for consumer consideration.
“It’s exciting to expand our partnership with GNC to better provide a full suite of product offerings for consumers when it comes to everyday wellness choices,” said cbdMD Executive Vice President of Sales Pancho Mangual. “We’re proud to offer GNC customers a variety of best-in-class CBD and wellness products all designed to complement their daily routine. We believe that this is just the next step in bringing more awareness and increased accessibility of CBD products to millions of people across the country.”
The cbdMD brand currently includes over 130 SKUs of high-grade, premium CBD products and its Paw CBD brand of pet products includes over 45 SKUs of veterinarian-formulated products. Its cbdMD Botanicals brand of beauty and skincare products features 15 SKUs, including facial oil and serum, toner, moisturizers, facial masks, exfoliants and body care.
CbdMD products are available online as well as via 6,000 U.S. retail outlets nationwide.