Flower Power Coffee Co. announced plans to raise $2 million in Series A Capital for expanding sales operations, marketing and channel support as it moves to further establish itself in the CBD coffee category
As early as December of last year, consumer market trends tracker Nielsen observed that consumer interest in hemp-derived CBD showed no signs of waning and that companies are looking to coffee as a a conduit for CBD. That makes sense. Coffee is America’s most popular daily beverage and thus represents the best opportunity to introduce CBD to existing daily consumer behavior.
Flower Power said it has a patent-pending process that guarantees 25 mg of CBD in every brewed cup. The method overcomes the tendency to lose most of the CBD during brewing.
But delivering the CBD isn’t enough. Flower Power is also committed to a premium quality coffee experience. According to the company, where other brands put 8-10 grams of standard ground coffee in each pod, Flower Power adds 13 grams of ultra-premium, artisan-roasted high-altitude beans, delivering a richer more satisfying flavor on par with the very best gourmet coffees.
“When developing our products, we set out to establish new standards for quality, taste, accuracy and truth in labeling,” explained Chuck Siegel, Flower Power’s CEO. “We’ve taken every measure to ensure premium quality, from the selection of our roasting partners to our rigorous quality control and lab testing. And we’re set up for mass market scale.”
In addition to its light roast, medium roast and dark roast coffee blends, Flower Power works with leading food and beverage companies around the world, helping them create best-in-class CBD-infused products.
To learn about partnership opportunities with Flower Power, visit the Business Partnerships link on the company’s website.