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  Market research firm Brightfield Group’s CBD Consumer Insights Q1 2021 report reveals new information about the CBD consumer — specifically, the “Pet CBD Buyer.” Pet CBD turned out to be more than a passing fad, the report shows. Consumers spent $426 million on pet CBD in 2020, and Brightfield Group expects it to reach…

  With the rise in acceptance and consumption of CBD products, the number of manufacturers, forms and flavors has grown. Market competition has fostered a creative atmosphere among CBD product makers looking for easier, more familiar and tastier ways to deliver CBD, and also coax hesitant consumers to take advantage of CBD’s benefits. Many products…

  Cannabigerol, better known as CBG, is one of more than 120 identified cannabinoid compounds found within cannabis. Other more common cannabinoids obtained from cannabis plants include cannabidiol (CBD) and tetrahydrocannabinol (THC). CBG specifically is the decarboxylated form of cannabigerolic acid (CBGA), the parent molecule from which other cannabinoids are synthesized. Because it is present…

CBD products are all the rage today. Customers can select from CBD oils, CBD-infused beverages, gummies and chocolate as well as topicals — from muscle rub to lip balm — among other items containing CBD. You’ve probably heard that CBD comes from cannabis, so does that mean it can get you high? CBD (cannabidiol) is…

As convenience store retailers look to add cannabidiol (CBD) products to their stores, they’re finding they have a large number of options, which can leave them wondering which type of CBD product is going to appeal to the most customers. CBD is available in numerous forms today, such as edible gummies, oral tinctures that go…

  To understand the endocannabinoid system, it’s a good idea to first understand endocannabinoids. Endocannabinoids are cannabinoids found within the human body that occur naturally. The endocannabinoid system keeps the body’s balance by acting as a homeostatic regulator. It helps the body self-adjust. Cannabinoids like cannabidiol (CBD) from the hemp plant and tetrahydrocannabinol (THC) from…

  Terpenes are aromatic oils that, in the cannabis plant, contribute to the aroma and flavor of a distinctive plant. But they also work to bring health benefits either on their own, in concert with each other, as well as with the major cannabinoids cannabidiol (CBD) and tetrahydrocannabinol (THC), as well as the many minor…

Cannabidiol (CBD) beverages and cannabis-infused beverages are a growing trend. Some 23% of consumers report wanting to try CBD beverages and 22% say they want to try CBD-infused foods, according to market research firm Datassential. Still, CBD-infused beverages remain a new concept to most customers. Mike Kostyo, trendologist for Datassential, pointed out that more consumers…

The difference between full spectrum CBD, broad spectrum CBD and CBD isolate is determined by how much of the hemp plant is used and which compounds are included or removed before adding to a product, like CBD oils or tinctures. Full spectrum products contain all of the cannabinoids present in the entire cannabis plant, many…

Shoppers seek out cannabidiol (CBD) products for a variety of reasons. For example, some may be looking for help in managing anxiety, while others may be looking to reduce stress or eliminate pain. Brightfield Group, a consumer insights and marketing intelligence firm for the CBD and cannabis industries recently identified another key CBD-user profile: The…

  Cannabis as a medical supplement is gaining in popularity. Two of the most popular ways for CBD consumers to ingest the cannabinoid is orally using CBD oil or a CBD tincture. Because cannabidiol is from the hemp plant, it carries much less of the psychotropic THC found in higher concentrations in marijuana. This non-psychotropic…

There are more than 100 cannabinoids in the cannabis plant, each with its own set of effects. The most known are THC and CBD. But as the market evolves, other cannabinoids are moving to the forefront. One of those is cannabinol – or CBN. So, what is CBN and how is it different from other…

You may have heard of hemp oil, also called hemp seed oil, or CBD oil, but do you know what they are — or the difference between the two? Since the 2018 Farm Bill legalized the production of hemp in the U.S., there’s been a massive influx of new products, leaving consumers and retailers alike…

  Since the 2018 Farm Bill legalized the production of hemp in the U.S., there’s been a massive increase in hemp-related products. Hemp seed oil, also called hemp oil, has been around for decades, often sold at health food stores and used in cooking and skincare. The oil is made by pressing hemp seeds and…

Both CBD (cannabidiol) and THC (tetrahydrocannabinol) are cannabinoids, which are chemical compounds produced by the cannabis plant. The cannabis plant is said to produce more than 100 cannabinoids, but CBD and THC are the two that are most widely known by the general public. While both CBD and THC are cannabinoids, they interact with different…

You might know that the 2018 Farm Bill legalized the production of hemp, which effectively legalized CBD, too. So, does that mean that CBD and hemp are the same thing? Yes. And no. Hemp Hemp is a strain of the ‘cannabis sativa’ plant species. Although cannabis (the drug) and industrial hemp both derive from cannabis…

CBD and cannabis are hot topics, but many people don’t know what they are exactly, or the difference between the two. The laws and regulations about selling or using them vary depending on location and other circumstances. So be sure to do significant research before you add any CBD or cannabis-related products to your shelves.…

Since the production of hemp was federally legalized in 2018, the CBD industry began to rapidly grow. Retailers have recognized the sales potential and have been working to get these products on their shelves. But what exactly is CBD, anyway? ‘Cannabidiol,’ better known as CBD, is one of about 100 identified chemical compounds called ‘cannabinoids’ that…