With a new president onboard, Branded Legacy — a holding company focused on the commercial development of hemp and cannabinoid-infused beverages, along with an array of CBD topicals and tinctures — implements new standard operating procedures.
New president of Branded Legacy, Brandon White, makes immediate impact upon joining the team. White tapped into his network to forge new business relationships that will streamline operations and provide sales support for the new sales team.
Last month, the sales team sold through the first run of Delta 8 Gummies. A significantly larger second run was delivered earlier this month to meet the demand of the company’s growing customer base. The sales team took advantage of the waiting period and discovered a sweet spot for the Spikes CBDX brand: physical therapy and chiropractic offices. They have generated nearly 10 strong leads for Spikes CBDX topicals: massage oil, cryo-gel and cream.
Spikes CBDX for Athletes
Spikes CBDX is a line of CBD products designed to assist athletes perform better, recover faster and avoid injuries. Spikes CBDX products can lower inflammation, aid in making the body stronger and help recover from injuries naturally. The CBD line also targets individuals who are looking for pain relief, better sleep, faster recovery and lowering inflammation.
“The feedback we have gotten on the products are great. Active recovery is why Spikes CBDX started, and our best asset is former NFL linebacker Brandon Spikes. There is a huge opportunity and demand for our topical line in the medical industry,” White stated.
White’s strong sales and leadership background seem to have made the greatest impact for the company. The executive team agrees that new standard operating procedures are vital to the company’s long-term success. With the new sales team on the ground and support from the executive team, the company has been making progress on all fronts.
“Brandon and I work well together,” commented Branded Legacy Vice President Matthew Nichols. “We collaborate daily and have made progress in many areas. There’s much to be excited about, and it’s just on the horizon.”