According to a CivicScience study of more than 40,000 of-age Americans (21 and older), 34% of respondents said they have had some experience with various CBD products, and 15% intend to give them a try soon, totaling nearly half of the of-age general population. So, what is driving CBD sales and overall interest? As the…
Council for Federal Cannabis Regulation: Understanding the Regulatory Impact of a Groundbreaking New CBD Study
The Council for Federal Cannabis Regulation (CFCR) has launched a new monthly webinar series in which regulators and industry professionals will participate in moderated conversations regarding responsible cannabis regulation. The first session, “Understanding the Regulatory Impact of Groundbreaking New CBD Study” featured Vicki Seyfert-Margolis, chairwoman of the Science & Regulatory Affairs Committee, Council for Federal…
What Are the Benefits of Delta-8?
Delta-8 only recently arrived on the mainstream radar. However, it was actually discovered back in 1965 by cannabis researcher Dr. Raphael Mechoulam. Scientists and researchers have been uncovering benefits ever since. While everyone may experience Delta-8 differently, some report feeling a high similar to Delta-9 THC — with a few key differences, reports ACS Laboratory:…
What Type of CBD Is Most Popular?
Factors that often go into a consumer’s decision on which type of CBD product to buy include format, brand, dosage strength and the type of CBD (full spectrum, broad spectrum or isolate). According to market research firm Brightfield Group’s CBD consumer insights, full-spectrum is the preferred type of CBD for 54% of CBD consumers.…
Edibles Market Expected to Surpass $10 Billion in Annual Sales by 2025
The cannabis edibles market is expected to surpass $10 billion in annual sales by 2025, according to market research firm Brightfield Group. This is one of the fastest-growing product types, according to Brightfield Group data, consistently capturing the third-largest share-of-shelf of all cannabis product types. The maturing edibles category is starting to see some standardization,…
Is Delta-8 Legal?
Delta-8 is a variant of the delta-9-THC cannabinoid. Though still considered to be psychoactive, delta-8 is less potent than delta-9, according to market research firm Brightfield Group. However, effects may vary for each person as well as how it’s administered. Because it is mainly derived from hemp CBD — which is federally legal — delta-8…
Who’s Driving the CBD Market?
According to market research firm Brightfield Group, millennials and Gen Xers account for over two-thirds (71%) of CBD users, though millennials take more doses per day than Gen Xers. Brightfield Group also found that both generations are more informed about the CBD dose they take — especially when compared to Baby Boomers. Knowledge and preference…
Wellness Consumers Look to CBD
Market research firm Brightfield Group utilized Evergi Conversations data to determine that CBD was the most talked about wellness ingredient across social media platforms. Others on the list include garlic, ginger, lavender, collagen, vitamin C, probiotics, turmeric, caffeine and magnesium. With its diverse product formats and use cases, opportunity exists for the CBD industry to…
Rolling Paper Collaboration
The JOB Rolling Papers brand is launching a line of products in collaboration with rap mogul Birdman’s $TUNNA brand. JOB x $TUNNA Champagne Rolling Papers feature organic hemp paper sourced from Champagne, France, and will be sold in 1 ¼ and 1 ½ booklets. Following the launch, JOB x $TUNNA plans to expand its line…
Who Is the Delta-8 Consumer?
By now, you may have heard of delta-8, a relatively new cannabinoid that popped up in late 2020. Delta-8 was legalized in most states thanks to the 2018 Farm Bill, which effectively modified the definition of tetrahydrocannabinols (THC) to exclude THCs in hemp from the Controlled Substance Act (CSA). Any derivative, isomer or cannabinoid of…
Pet CBD Market Projected to Hit $629 Million in Sales This Year
According to Brightfield Group, consumers spent $426 million on pet CBD in 2020, and the market research firm expects it to reach $629 million in sales by the end of 2021. Dozens of prominent CBD brands have developed pet products in the last year, giving consumers more access and options for purchasing. Looking at…
What Is Delta-8, and Is It Here to Stay?
Delta-8 THC entered the cannabinoid scene in December 2020, and according to research firm Brightfield Group, conversations around delta-8 grew 163% from December 2020 to April 2021. Only six months into the trend, 23% of American CBD users are already aware of delta-8 THC. First things first: What is delta-8? Delta-8 is a “quasi-legal” cannabinoid…
Do Consumers Know What CBD Is?
Cannabidiol, or CBD, is a chemical compound from the Cannabis sativa plant. And its many forms, such as balms, oils and gummies, have become increasingly popular among today’s consumers, particularly considering it’s relatively new to the market. So, overall how many Americans actually know what it is? Data platform Invisibly, through its Realtime Research…
TikTok Users Love Edibles
Data from from Pittsburgh-based market research firm CivicScience reveals the cannabis methods that different social media users prefer. According to the survey, weighted by U.S. adults ages 21 and older, TikTok users are the most likely to report that they prefer edibles over other methods of using cannabis, compared with Instagram users and Facebook…
Who Is Buying Pet CBD?
Market research firm Brightfield Group’s CBD Consumer Insights Q1 2021 report reveals new information about the CBD consumer — specifically, the “Pet CBD Buyer.” Pet CBD turned out to be more than a passing fad, the report shows. Consumers spent $426 million on pet CBD in 2020, and Brightfield Group expects it to reach…
Global Widget Expands Headquarters With New In-House Formulation Lab
Global Widget announced the completion of its new in-house formulation lab at its manufacturing headquarters in Tampa, Fla. Its new 400-square-foot lab is staffed by a growing team of formulation scientists and quality specialists, with eight new positions recently added. The lab, featured on an episode of the CBD University Podcast here, supports the company’s…
Line of CBD Oil Products
Camberwell, an integrated cannabis company, has officially launched in the U.S., now offering a line of full spectrum hemp flower extract (CBD Oil) products. The initial launch includes tinctures, vapes and gummies. Grown and processed on Camberwell’s Farm in the heart of Oregon’s Columbia Basin, Camberwell’s products are produced in a state-of-the-art extraction site, the…
What Is CBG?
Cannabigerol, better known as CBG, is one of more than 120 identified cannabinoid compounds found within cannabis. Other more common cannabinoids obtained from cannabis plants include cannabidiol (CBD) and tetrahydrocannabinol (THC). CBG specifically is the decarboxylated form of cannabigerolic acid (CBGA), the parent molecule from which other cannabinoids are synthesized. Because it is present…
CBD Capsules With Ginger Actives
CBD brand Elixinol has introduced Immune Gut Health, the first and only CBD capsules powered by Ginfort, a proprietary ingredient to aid in digestion that contains 13 times more ginger actives than traditional ginger powders. Immune Gut Health capsules each contain a combination of 15 milligrams of CBD and 200 milligrams of Ginfort. Both ingredients…
Global Widget Launches Line of Immune Support Gummies
Global Widget, the manufacturer and distributor of CBD brands Hemp Bombs and Nature’s Script, announced the launch of a health and wellness line of gummies called Defense Boost that uses natural ingredients such as elderberry and apple cider vinegar to help support the body’s immune system. “We’ve always been focused on health and well-being with our…
CStore Decisions Hosts CBD Webinar
On Thursday, CStore Decisions hosted a CBD-focused webinar for convenience retailers, “Success in CBD: What C-Stores Need to Know,” featuring E-Alternative Solutions (EAS) Vice President, General Counsel and Chief Compliance Officer Chris Howard and Director of Trade Marketing Mike Sullivan, as well as Brad Campbell, category leader of tobacco & CBD for Altoona, Pa.-based c-store…
Full Spectrum CBD Balm
NuLeaf Naturals has launched its new full spectrum CBD balm. CBD works naturally with the body’s endocannabinoid system, which helps to regulate a variety of functions including pain, inflammation, anxiety, sleep and more. While most people are familiar with ingestible CBD oil, balms and salves are gaining popularity for their targeted topical use in areas…
High Tide Acquires FABCBD for Over $20 Million
High Tide Inc., a retail-focused cannabis corporation enhanced by the manufacturing and distribution of consumption accessories, announced that it has entered into a definitive agreement to acquire 80% of Fab Nutrition, operating as FABCBD, for $20.64 million and will have a three-year option to acquire the remaining 20% of FABCBD at any time. Founded in…
C-Store CBD Consumers Choose Edibles
Pittsburgh-based market research firm CivicScience found that consumers are most interested in using CBD edibles over other types of CBD products. According to a CivicScience survey weighted according to U.S. Census figures for gender and age, 18 and older, close to half of all consumers surveyed (40%) said they either prefer to use or are…
420 Retail Traffic Up 10% in 2021
Cannabis retail traffic was up 9.5%, and sales rebounded 8.4% year-over-year on 4/20, according to Cova Software, the largest Cannabis point-of-sale (POS) company in North America. While major outages plagued several big POS systems, Cova reported its fourth straight year of perfect uptime (100%) and benchmark transaction speeds (1.4 seconds). During peak hours on 4/20,…